GENERAL MANAGER

Hein-Jan Keijzer (Assen, 1978) studied Media Science, History and Journalism at the University of Amsterdam. After his graduation, he started out working for RTL Nieuws and moved on to Dutch public broadcaster BNN-VARA where he worked as a journalist, reporter and editor-in-chief. After living in Ankara (Turkey) for two years he returned to BNN-VARA, where he was responsible for the development of new radio and television programs.

His partner, a Dutch diplomat, was posted at the Dutch Mission to the UN. That’s why they moved to New York in January 2016. In August 2016 Hein-Jan started as the General Manager of The Netherlands Club of NY, where he is responsible for TNC’s programming. “In the coming years, I want to make TNC ‘the’ center in New York for Dutch art, culture, and ideas. The place where you can find high-quality Dutch music, theater or film performances. Where you see exhibitions of renowned artists and hear lectures on current issues with visions from or about the Netherlands. And also the center for Dutch cultural traditions, food and beverage from the Netherlands and the place for real Dutch ‘gezelligheid’ in New York.”

In 2017 he launched the TNC brand; with TNCFILM, TNCTALK, TNCART and TNCJAZZ. This is part of his mission to give The Netherland Club (TNC) a fresh and more contemporary look and feel. It is paying off! In 2017, TNC held over 55 events that attracted over 5000 people. “That is an increase of almost 20% versus the year before. Compared to the 3 previous years, both the number of events and the number of visitors doubled. I’m very exited about it. This increase shows that TNC is on the right track. Among our visitors we’ve welcomed many new and younger visitors, both Dutch and American, interested in The Netherlands.”